In The Media

I regularly write tech, marketing, media and culture pieces for a variety of publications.

Here are some recent examples from the print media.

I also write in numerous places online, too many to mention!

Digicel ad-blocker ‘to help force advertising shift’
Irish Examiner October 2nd 2015

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The more things change, the more they stay the same…
Marketing Magazine September 2015


Steve Jobs: A rotten apple?
Irish Independent Review September 2015
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Irish startups chase gridiron opportunity
Sport for Business September 2015
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Monetising social
Marketing Magazine December 2014


This much I know – Content Marketing
Sunday Business Post 30th November 2014

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Privacy a priority
Marketing Magazine November 2014

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Sports in the social age
Sunday Business Post November 2014


Video conferencing – The next evolution
Sunday Business Post November 2014


The importance of value creation for smart marketing
Marketing Magazine October 2014


‘Generalism’ pays off
Marketing Magazine September 2014


iBeacon and the future of shopper marketing in Ireland
Sunday Business Post 6th July 2014


YouTube is revolutionising marketing
Marketing Magazine 25th June 2014

Shane O'Leary journalism

Irish SMEs turn on to YouTube
Sunday Business Post 15th June 2014

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Mobile marketing, disruption and digital banking
Sunday Business Post Connected Magazine 8th June 2014


Why your next big marketing hire could be a journalist
Marketing Magazine May 2014

Where the puck is going
GapJumpers –
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Irish Social Media Marketing Mindset
Marketing Magazine April 2014

Facebook Reach 
Sunday Business Post 13th April 2014

Facebook WhatsApp Purchase
Marketing Magazine March 2014

Facebook’s Reach Conundrum
Marketing Magazine February 2014

The decline of text messaging
Irish Independent November 2014

Online Branding & Privacy
U Magazine January 2014

Rugby’s Concussion Issue
Irish Independent Magazine November 2013